Here’s something that is uniquely Portland. Tessy and Tab Reading Club, a twice per month subscription by mail ‘magazine’ for early readers (aged 2-6) is located on the east side of Portland. One afternoon late last year, magazine publisher Judy MacDonald Johnston followed her love for coffee to the newly opened Heart Coffee on NE 22nd and Burnside. She was so taken with the coffee shop that she decided to make it the subject of the an issue of Tessy and Tab.
The result is a pairing of two fantastic local craft businesses, each with a strong vision and passion for doing something unique.
Tessy and Tab Reading Club is a breath of fresh air in a market where even 2 year olds are heavily marketed to. Focused on developing early readers, it delivers two printed booklet-like magazines per month via mail. The club helps instill the the love, passion and skills for early readers. It provides an exceptional ‘marketing free’ environment for kids to learn to read. We’ve been subscribers to the club for many years and have given subscriptions as gifts. It’s a truly exceptional publication and it’s located right here in Portland.
Heart Coffee is a relatively new coffee house and roaster (run by notable snowboarder Willi Yli-Luma). Featuring one of the simplest and most straightforward menus I’ve seen in a coffee shop, Heart Coffee has an extremely myopic focus on servering the absolute best coffee you can get in a cup. While I was there for the “Cocoa with Tessy and Tab” event they were roasting beans. You’d think that they were conducting a science experiment. I’ve seen beans roasted in many places in town, but never with such intense focus and attention. The coffee served at Heart is out of this world and is in the league with some of the very best coffee in Portland.
Since the issue of Tessy and Tab takes place at Heart Coffee, the owners of both companies invited local subscribers to come to Heart Coffee to share some hot cocoa and meet the reading club creators. The baristas from Heart Coffee drew elaborate pictures in the foam of the hot cocoas and the kids colored in pictures of the barista’s animal alter egos from the latest issue. It was a fantastic pairing of two local businesses following their hearts and doing something special.
For More info: